AI Pack Sprint
Core benefits of AI Pack Sprint:
Rooted in Consumer Behavior
Combining AI with image recognition technology, this agile new feature accurate prediction of on-shelf visibility and pack viewing patterns.
Robust and agile understanding of their on-shelf performance confirmed by extensive parallel testing with PRS IN VIVO Eye Tracking.
The Human Advantage
Holistic & Actionable
Rooted in 50+ years experience, our strategic Expert feedback provides a holistic perspective, integrating key components specific to each brand’s positioning, strategy and design objectives.
In as little as 48 hours, we provide the speed and confidence to screen down a range of packaging design routes enabling your teams to move from A to B with agility and confidence.
Screening pack designs earlier in the process significantly improves your chances of in-market success.
Get in touch
Discover our other products
See through a number of packaging design routes via our unique blend of human and artificial intelligence.
See through shopper strategies in our best-in-class shopper facilities.
See through shopper reactions and effortlessly validate your packaging design ideas, rooted in Behavioral Science principles.
PRS IN VIVO's Shopper DNA™ process provides a map of the path to purchase identifying critical touchpoints and activation ideas.
Activation LAB™ tests your activation ideas by observing shoppers' actual behavior to validate the impact of retail marketing decisions before going to market.