Facets of the
Exploratory Retail Observations and
Big Data - Digital behavior analytics & social listening
360 Data - Single-source data of in-store & online shopping behaviors and habits
Thick Data - Personal journeys & ethnographies
Co-create behavioral strategies and drive your sales.
Award-winning NudgeLab™ activation with our sister agency Nudge Consultancy
In partnership with
Discover our other products
See through a number of packaging design routes via our unique blend of human and artificial intelligence.
See through shopper strategies in our best-in-class shopper facilities.
See through shopper reactions and effortlessly validate your packaging design ideas, rooted in Behavioral Science principles.
PRS IN VIVO's Shopper DNA™ process provides a map of the path to purchase identifying critical touchpoints and activation ideas.
Activation LAB™ tests your activation ideas by observing shoppers' actual behavior to validate the impact of retail marketing decisions before going to market.